Environmental Education Media Project

(52 min) Covering an area that is the size of France, the Loess Plateau is home to more than 50 million very poor farmers who have suffered centuries of severe soil erosion, leading to massive environmental degradation and poverty.

The film documents a remarkable paradigm shift: the rebirth of a self-sustaining ecosystem in the dry and remote Loess Plateau region of China, and identifies why and how a World Bank/government joint project has completely changed the landscape of the region.

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(30 min) China has raised hundreds of millions of people out of poverty since reforming its economy in 1978. But still tens of millions of poor people remain. The Chinese government together with the World Bank hosted an International Poverty Conference in Shanghai in May 2004.

EEMP produced the opening film on China's accomplishments in poverty reduction and shows three case studies on "The Southwest Poverty Reduction Project", "Growth and Transition in Wenzhou and Suzhou" and "The Loess Plateau".

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(25 min) Internationally, the definition for absolute poverty is living on an income of under a dollar a day. But the Chinese Government has a lower threshold for poverty: 66 US cents a day. Out of a total Chinese population of 1.3 billion, there are 42 million Chinese who are poor.

This film looks at a scheme which is helping poor people break out the cycle of poverty and ignorance – by providing them with small loans, basic health information and education – and hope.

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